Some things I think about politics. When one tries to think comprehensively about politics these days, it quickly gets overwhelming. Here they are in extremely summarized form. 1 Most of what people are saying about modern tribalism. Is not as absolute as some fear. There are populist concerns on the right and left alike.

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The wars on democracy and truth. But like any short phrase. 8230; but others are not.

We help people be more effective. We help computers run faster. We help people be more effective at making computers run faster. My views on the marketing of productivity benefits are similar to what I wrote about the marketing of performance.

I believe there are two ways search will improve significantly in the future. First, since talking is easier than typing, speech recognition will allow longer and more accurate input strings. Second, search will be informed by much more persistent user information, with search companies having very detailed understanding of searchers. A small oligopoly dominating the conjoined businesses of mobile device software and search.